{"id":1152,"date":"2022-08-24T06:38:08","date_gmt":"2022-08-24T06:38:08","guid":{"rendered":"https:\/\/oms.boxful.com.tw\/ecblog\/?p=1152"},"modified":"2022-08-24T06:38:11","modified_gmt":"2022-08-24T06:38:11","slug":"bnpl","status":"publish","type":"post","link":"https:\/\/oms.boxful.com.tw\/ecblog\/bnpl\/","title":{"rendered":"\u5148\u8cb7\u5f8c\u4ed8\u662f\u4ec0\u9ebc\uff1fBNPL \u4e09\u5927\u512a\u9ede\u6210\u70ba\u96fb\u5546\u652f\u4ed8\u8da8\u52e2\uff01"},"content":{"rendered":"\n

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\"\"<\/figure>\n\n\n\n\n\n\n\n

\u4e00\u3001\u4ec0\u9ebc\u662f\u5148\u8cb7\u5f8c\u4ed8<\/h2>\n\n\n\n

\u5148\u8cb7\u5f8c\u4ed8\u51fa\uff08Buy Now, Pay Later\uff0c\u7c21\u7a31 BNPL\uff09\u5c31\u662f\u63d0\u4f9b\u6d88\u8cbb\u8005\u5148\u4eab\u6709\u7522\u54c1\u6216\u670d\u52d9\u5f8c\uff0c\u624d\u5411\u6d88\u8cbb\u8005\u7533\u8acb\u652f\u4ed8\u4ed8\u6b3e\u7684\u7684\u6a21\u5f0f\u3002\u7531\u696d\u8005\u9810\u5148\u7d66\u4e88\u6d88\u8cbb\u984d\u5ea6\uff0c\u6d88\u8cbb\u8005\u53ef\u4ee5\u900f\u904e\u6b64\u984d\u5ea6\u9032\u884c\u6d88\u8cbb\uff0c\u800c\u6d88\u8cbb\u5728\u652f\u4ed8\u6b3e\u9805\u6642\uff0c\u53ef\u4ee5\u9078\u64c7\u4e00\u6b21\u7e73\u6e05\uff0c\u4e5f\u53ef\u4ee5\u9078\u7528\u5206\u671f\u4ed8\u6b3e\u3002<\/p>\n\n\n\n

\u7531\u65bc\u662f\u5728\u4e0d\u7528\u4fe1\u7528\u5361\u7684\u60c5\u6cc1<\/strong>\u5c31\u53ef\u4ee5\u7533\u8acb\u5206\u671f\u4ed8\u6b3e\u3001\u5ef6\u9072\u4ed8\u6b3e\uff0c\u53d7\u5230\u56e0\u5e74\u9f61\u9650\u5236\u3001\u5de5\u4f5c\u578b\u614b\u3001\u6536\u5165\u7b49\u7b49\u56e0\u7d20\u7121\u6cd5\u7533\u8acb\u4fe1\u7528\u5361\u7684\u300c\u7121\u5361\u65cf\u300d\u671f\u5f85\u3002<\/p>\n\n\n\n

\u96a8\u8457\u75ab\u60c5\u7684\u5ef6\u71d2\uff0c\u8a31\u591a\u4eba\u5de5\u4f5c\u53d7\u5230\u885d\u64ca\uff0c\u7522\u751f\u7d93\u6fdf\u8207\u9084\u6b3e\u80fd\u529b\u7684\u4e0b\u964d\uff0c\u900f\u904eBNPL\u53ef\u4ee5\u7528\u58d3\u529b\u8f03\u5c0f\u7684\u65b9\u5f0f\u8cfc\u5165\u5404\u7a2e\u7528\u54c1\uff0c\u56e0\u6b64\u7121\u5361\u5206\u671f\u3001\u5148\u8cb7\u5f8c\u4ed8\u7684\u8da8\u52e2\u4e0d\u65b7\u6210\u9577\u3002<\/p>\n\n\n\n

\u53f0\u7063\u76ee\u524d\u6709\u54ea\u4e9bBNPL\u696d\u8005<\/h3>\n\n\n\n
\u696d\u8005<\/td>\u9069\u7528\u96fb\u5546\u901a\u8def<\/td>\u5099\u8a3b<\/td><\/tr>
zingala\u9280\u89d2\u96f6\u5361 \uff08\u524d\u8eab\u70ba\u4e2d\u79df\u96f6\u5361\u5206\u671f\uff09<\/td>momo\u8cfc\u7269\u7db2\u3001Yahoo\u8cfc\u7269\u4e2d\u5fc3\u3001\u6771\u68ee\u8cfc\u7b49<\/td>\u76ee\u524d\u5e02\u4f54\u7387\u6700\u9ad8\u7684\u670d\u52d9\uff0c\u9664\u4e86\u7dda\u4e0a\u5e73\u53f0\uff0c\u4e5f\u6709\u591a\u5bb6\u5be6\u9ad4\u901a\u8def\u914d\u5408<\/td><\/tr>
AFTEE<\/td>PChome\u3001\u6771\u68ee\u8cfc\u7269\u3001Yahoo\u8cfc\u7269\u4e2d\u5fc3\u3001\u6a02\u6dd8Letao\u3001\u6bd4\u6bd4\u6602\u53caDOKODEMO\u7b49<\/td>\u6d88\u8cbb\u4e0a\u9650\u70ba\u4e94\u842c\u5143\uff0c\u4e3b\u6253\u5c0f\u984d\u6d88\u8cbb<\/td><\/tr>
\u6a02\u5206\u671f<\/td>\u5b98\u65b9\u5546\u57ce<\/td>\u5728\u6a02\u5206\u671f\u7684\u7db2\u7ad9\u4e0a\u6709\u8ca9\u552e3C\u3001\u7cbe\u54c1\u7b49\u7269\u54c1<\/td><\/tr>
\u6162\u9ede\u4ed8<\/td>PChome\u3001Pi\u62cd\u9322\u5305<\/td>PChome\u65d7\u4e0b\u670d\u52d9\uff0c\u53ef\u7d81\u5b9api\u9322\u5305\u9032\u884c\u7dda\u4e0a\u53ca\u73fe\u4e0b\u652f\u4ed8<\/td><\/tr>
Atome<\/td>Foodpanda\u3001Zalora\u4ee5\u53caAdidas\u7b49\u54c1\u724c<\/td>\u76ee\u524d\u50c5\u63d0\u4f9b3\u671f\u96f6\u5229\u7387\u7684\u9084\u6b3e\u6a21\u5f0f\uff1b\u4e32\u63a5\u4e3b\u6d41\u96fb\u5546\u5e73\u53f0\u53ca\u91d1\u6d41\u670d\u52d9\u5546<\/td><\/tr>
BeautyPay<\/td>\u4e2d\u53cb\u767e\u8ca8<\/td>\u53ef\u4ee5\u5728\u4e2d\u53cb\u767e\u8ca8\u9032\u884c\u5be6\u9ad4\u6d88\u8cbb\uff0c\u4e3b\u8981\u4ee5\u7f8e\u5bb9\u5e97\u5bb6\u70ba\u4e3b<\/td><\/tr>
fasney<\/td>Pazzo\u3001MEIER. Q\u3001Mercci22 \u7b49\u54c1\u724c<\/td>\u7f8e\u800c\u5feb\u96c6\u5718\u65d7\u4e0b\u5973\u88dd\u5e73\u53f0\u7686\u53ef\u4f7f\u7528fasney\u9032\u884c\u6d88\u8cbb<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

\u53f0\u7063\u76ee\u524d\u6709\u4ee5\u4e0a\u4e03\u5bb6\u7684BNPL\u696d\u8005\uff0c\u76ee\u524d\u4ee5\u4e2d\u79df\u63a8\u51fa\u7684zingala\u9280\u89d2\u96f6\u5361\u5e02\u5360\u7387\u6700\u9ad8\uff0c\u6210\u529f\u548c\u591a\u500b\u5927\u578b\u96fb\u5546\u5e73\u53f0\u5408\u4f5c\u3002<\/p>\n\n\n\n

PChome \u5247\u662f\u63a8\u51fa\u300c\u6a02\u5206\u671f\u300d\u548c\u300c\u6162\u9ede\u4ed8\u300d\u5169\u7a2eBNPL\u3002\u6a02\u5206\u671f\u672a\u8207\u5176\u4ed6\u96fb\u5546\u5408\u4f5c\uff0c\u5247\u662f\u9078\u64c7\u81ea\u71df\u5b98\u65b9\u5546\u57ce\uff0c\u8ca9\u552e\u5404\u5f0f\u5404\u6a23\u7684\u5546\u54c1\uff1b\u6162\u9ede\u4ed8\u5247\u662f\u548cPChome\u4ee5\u53ca\u5404\u500b\u5be6\u9ad4\u9580\u5e02\u9032\u884c\u5408\u4f5c\uff0c\u4e26\u4e14\u548c\u884c\u52d5\u652f\u4ed8\u300cpi\u9322\u5305\u300d\u5408\u4f5c\uff0c\u6210\u70ba\u76ee\u524d\u7b2c\u4e00\u9593\u548c\u884c\u52d5\u652f\u4ed8\u9023\u7d50\u7684BNPL\u3002<\/p>\n\n\n\n

\u800c\u76ee\u524dAtome\u548cAFTEE \u90fd\u7a4d\u6975\u8207\u591a\u500b\u96fb\u5546\u5e73\u53f0\u5408\u4f5c\u4e32\u63a5\u5148\u8cb7\u5f8c\u4ed8\u7684\u65b9\u5f0f\uff0c\u56e0\u6b64\u60f3\u8981\u900f\u904e\u5148\u8cb7\u4ed8\u6b3e\u63d0\u5347\u6574\u9ad4\u92b7\u552e\u984d\u7684\u54c1\u724c\uff0c\u53ef\u4ee5\u8003\u616e\u900f\u904e\u958b\u5e97\u5e73\u53f0\u548c\u9019\u5e7e\u5bb6BNPL\u9032\u884c\u4e32\u63a5\u670d\u52d9\u3002<\/p>\n\n\n\n

\u4e8c\u3001\u5148\u8cb7\u5f8c\u4ed8\u7684\u4e09\u5927\u512a\u9ede<\/h2>\n\n\n\n

1. \u5438\u5f15\u66f4\u591a\u6709\u6d88\u8cbb\u529b\u7684\u65cf\u7fa4<\/h3>\n\n\n\n

\u5148\u8cb7\u5f8c\u4ed8\u63d0\u4f9b\u4e86\u300c\u7121\u5361\u65cf\u300d\u7684\u65b0\u9078\u64c7\uff0c\u56e0\u6b64\u53ef\u4ee5\u8b93\u96fb\u5546\u6d88\u8cbb\u8005\u53ef\u4ee5\u589e\u52a0\u6301\u6709\u4fe1\u7528\u5361\u4e4b\u5916\u7684\u6d88\u8cbb\u8005\u8cfc\u7269\u7684\u53ef\u80fd\u3002\u7121\u5361\u65cf\u7fa4\u7684\u4eba\u6578\u9f90\u5927\uff0c\u6839\u64da\u7d71\u8a08\u572820\u6b72\u4ee5\u4e0a\u4ecd\u6709\u8d85\u904e700\u842c\u7684\u6c11\u773e\u662f\u6c92\u6709\u4fe1\u7528\u5361\u7684\uff0c\u53ef\u898b\u7121\u5361\u65cf\u6240\u80fd\u5275\u9020\u7684\u5546\u6a5f\u4e4b\u9f90\u5927\u3002<\/p>\n\n\n\n

\u9019\u4e9b\u65cf\u7fa4\u5305\u542b\u4e86\u672a\u4f86\u5373\u5c07\u6210\u70ba\u6d88\u8cbb\u4e3b\u529b\u7684Z\u4e16\u4ee3\u5e74\u8f15\u4eba\u3001\u5bb6\u5ead\u4e3b\u5a66\uff0c\u751a\u81f3\u662f\u81ea\u7531\u63a5\u6848\u5de5\u4f5c\u8005\uff0c\u90fd\u6709\u6a5f\u6703\u900f\u904e\u5148\u8cb7\u5f8c\u4ed8\u7684\u65b9\u5f0f\u6210\u70ba\u96fb\u5546\u5e73\u53f0\u7684\u65b0\u7528\u6236\u3002\u56e0\u6b64\u76ee\u524dBNPL\u696d\u8005\u53ef\u671b\u900f\u904e\u63a8\u51fa\u5404\u5f0f\u5404\u6a23\u7684\u4ed8\u6b3e\u6a5f\u5236\uff0c\u53bb\u9023\u52d5\u5be6\u9ad4\u6d88\u8cbb\u3001\u7db2\u8cfc\uff0c\u8b93\u66f4\u591a\u7684\u6d88\u8cbb\u8005\u52a0\u5165\u6d88\u8cbb\u5e02\u5834\u3002<\/p>\n\n\n\n

2. \u63d0\u5347\u9ad8\u55ae\u50f9\u5546\u54c1\u7684\u8f49\u55ae\u7387<\/h3>\n\n\n\n

\u900f\u904e\u300c\u5148\u8cb7\u5f8c\u4ed8\u300d\u7684\u65b9\u5f0f\uff0c\u53ef\u4ee5\u6e1b\u8f15\u6d88\u8cbb\u8005\u9084\u6b3e\u7684\u58d3\u529b\uff0c\u56e0\u6b64\u53ef\u4ee5\u6293\u4f4f\u6d88\u8cbb\u8005\u7684\u8cfc\u7269\u885d\u52d5\uff0c\u8b93\u6d88\u8cbb\u8005\u5728\u66f4\u77ed\u7684\u6642\u9593\u5167\u4e0b\u55ae\u3002<\/p>\n\n\n\n

\u9019\u90e8\u5206\u4ef0\u8cf4BNPL\u63d0\u4f9b\u7684\u9084\u6b3e\u671f\u9650\u3001\u5206\u671f\u671f\u6578\u6709\u6642\u6bd4\u4e00\u822c\u7684\u4fe1\u7528\u5361\u66f4\u9577\uff0c\u5c0d\u65bc\u7d93\u6fdf\u4e0a\u6709\u58d3\u529b\u7684\u6d88\u8cbb\u8005\uff0c\u53ef\u4ee5\u964d\u4f4e\u6d88\u8cbb\u8005\u7684\u9084\u6b3e\u58d3\u529b\u3002<\/p>\n\n\n\n

3. \u5feb\u901f\u7121\u963b\u7919\u7684\u7d50\u5e33\u65b9\u5f0f<\/h3>\n\n\n\n

\u900f\u904e\u7121\u5361\u5206\u671f\u3001\u5148\u8cb7\u5f8c\u4ed8\u7684\u5e73\u53f0\u8a3b\u518a\uff0c\u90fd\u53ef\u4ee5\u5728\u5f88\u77ed\u7684\u6642\u9593\u5167\u5be9\u6838\u5b8c\u7562\u3002\u4e26\u4e0d\u9700\u8981\u50cf\u904e\u53bb\u4fe1\u7528\u5361\u56e0\u6cd5\u4ee4\u898f\u7bc4\uff0c\u9700\u8981\u8490\u96c6\u8f03\u591a\u7684\u500b\u8cc7\u3001\u8f03\u9577\u6642\u9593\u7684\u5be9\u6838\u3002<\/p>\n\n\n\n

\u4f8b\u5982\u73fe\u5728AFTEE\u5728\u53f0\u63a8\u51fa\u4e86\u300c\u5373\u6642\u5be9\u67e5\u300d\u6a5f\u5236\uff0c\u8b93\u6d88\u8cbb\u8005\u5728\u4e0d\u8a3b\u518a\u6703\u54e1\u3001\u4e0d\u63d0\u4f9b\u8b49\u4ef6\u7684\u72c0\u614b\u4e0b\uff0c\u50c5\u9700\u63d0\u4f9b\u624b\u6a5f\u865f\u78bc\u5c31\u53ef\u4ee5\u9032\u884c\u8cfc\u7269\u3002<\/p>\n\n\n\n

\u9019\u6b21BOXFUL\u70ba\u5927\u5bb6\u6574\u7406\u4e86BNPL \u7684\u5e7e\u500b\u512a\u9ede\uff0c\u60f3\u8981\u900f\u904eBNPL\u63d0\u5347\u81ea\u5df1\u7684\u696d\u7e3e\u8a02\u55ae\u7684\u96fb\u5546\u8001\u95c6\u5011\uff0c\u53ef\u4ee5\u8003\u616e\u958b\u59cb\u54ea\u4e9b\u96fb\u5546\u5e73\u53f0\u53ef\u4ee5\u4f7f\u7528\u7684\u5148\u8cb7\u5f8c\u4ed8\u7684\u670d\u52d9\uff01\u4e00\u8d77\u8d95\u4e0a\u6700\u65b0\u7684\u652f\u4ed8\u65b9\u5f0f\uff0c\u8b93\u81ea\u5df1\u5728\u65b0\u5b63\u5ea6\u7684\u696d\u7e3e\u5687\u5687\u53eb\uff01<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

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